Orange Is The New Black

Jul 28, 2014, 17:12 PM by Gary Fails
When we were designing our SHoW DMX SHoW Baby wireless DMX transceiver, somewhere in the design process, we decided to be different. We decided to make it orange. If nothing else, we figured that it would get noticed by the colour alone. The very next year, orange (actually “Tangerine Tango”) was voted the Pantone colour of the year. I don’t imply that we started a trend, but we were definitely ahead of the design curve.