Everything Is Always Changing 
 
After a few dreary years at the modern ExCel Center in London’s Docklands, PLASA this year moved back to the Kensington neighborhood.  Not to the old and familiar Earls Court, but to the close by Olympia London.   

PLASA and ESTA have had their ups and downs recently as they struggle to redesign themselves in a changing world.   Many things have changed in entertainment technology and in the consumer public overall that have made trade shows less relevant than in the past.  At one time the only way to see these new products was to travel to a show.  Is that still needed in the internet age when we can see any products on the manufacturer’s home page, as well as dozens of YouTube videos of it in use, without leaving our office or home?   

PLASA was again smaller this year.  Is it a death spiral or is it the face of a modern trade show?  It is likely to be smaller again next year.  Does this make for a lesser trade show experience?   

The view from the City Theatrical Ltd. (our UK branch) booth was that it was a very good show and that nothing is lost by having a smaller footprint, and that much was gained from being back in the heart of London.  We recorded a record number of visitors in our booth (compared to recent PLASAs) and had a great opportunity to meet with friends, colleagues, and present and potential customers.   The show had a very ABTT or USITT feeling and that was a very positive thing compared to the U.S. style ExCel Center exhibition complex which was vast and bland.  The Olympia is steeped in character and a quirky charm.    

City Theatrical will return to the PLASA show again next year, and as long as there is a PLASA show in London.  London is a leading theatre center and we will always support the theatre scene there with our products and our staff.  

Here are some faces from the show. 

Look at what's left of Earls Court Exhibition Center where PLASA used
to be held



Setting up CTI's booth at PLASA 2016


PLASA's new home at London's Olympia 



CTI's Gary Fails with Controllux's Kuno Van Velzen 





ETC's Erik Larsen, CTI's Lauren Drinkwater, Grant Bailey, and Matthew Strearnes




CTI's Gary Vilardi with Philips Lighting's Adam Klein 


Moving Light Assistant™ Creator Andrew Voller



left to right ETC's Jake Dunnum, Nicholas Correa, Anne Dinardo-Smith,
Zane Beatty,  Al Crawford, and Roya Abab from Alvin Ailey American Dance Theater, and ETC's Dennis Varian 




Bill Sapsis of Sapsis Rigging 




Andrew Voller (R) demonstrating Moving Light Assistant 





White light's Andrew Stringer 




Total Darkness Design's Bambi Bueno 





CTI's Lauren Drinkwater and Paloma Exposito of Stonex S.L




Brent Pritchett of 4 Wall Entertainment 




ETC's Anne Valentino, winner of the 2016 The 2016 Gottelier Award 




Virtual reality glasses showed a 3D backstage view of Hamilton 


Professor Trent Kim




CTI's Grant Bailey setting up for the last day




Paul Fielder from The Royal Opera House 


Kenneth Jakobsen of Atendi



Having a fun moment at the show






ASL Electronic AG/SA's CEO David Scherz and Sales Manager Reto Allemann





City Theatrical's Vice President of Sales Gary Vilardi gives visitors the features and benefits of SHoW Baby® 6




CTI's Philip Nye, Pathway's Robert Bell and Howard Eaton of Howard Eaton Lighting Ltd. 



Hans Henrik Schmidt of Attendi explains City Theatrical SHoW Baby ®6 to a customer. 




Ally Decourcy of White Light 




PLASA Show floor 



CTI's many Beam Control accessories 




Programmer David Wolstenholme




Focusing a light in virtual reality 



Bightgroup Findland's Pekka Rytilahti and Oskar Krogell of Bright 




City Theatrical's SHoW Baby inspired water bottle